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11 Years & 11 Controversies - Samantha Akkineni


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Old 03-01-2021, 12:34 PM
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Default 11 Years & 11 Controversies - Samantha Akkineni

Samantha Akkineni on completing 11 years in cinema: Relentless hard work is the secret behind my longevity




She may be one of the biggest superstars in Telugu cinema today but Samantha Akkineni continues to have the desire to learn something new everytime she enters a film set. Samantha, who completed 11 years in the film industry recently, has come a long way from being a shy girl-next-door in Ye Maaya Chesaave to becoming one of the reigning queens of Telugu cinema. Speaking to Hyderabad Times, Samantha says that relentless hard work is the secret behind her longevity as an actress.


Theres no substitute for hard work. I know it might sound cliched but I strongly believe in this. The moment you get comfortable in a position, youre going to lose it for sure. So Ive always approached every day as my first day at work. I go with the same energy and the desire to learn something new. I think thats what has kept me going for all of these years. It helped me get better as an actress and entertain audiences for all these years, she says.

Having started out doing commercial films like most of her contemporaries, Samantha has found her own space in the last few years, where shes been doing films that have strong, author-backed roles. The Jaanu star tells us that shes used her stardom to make a conscious effort to bring in more women in her films, not just as actors but also as technicians.


In my film Oh Baby! (2019), my executive producer, marketing head, director and assistant director were all women. We (women) just need a chance to prove our worth and I think more heroines should make a conscious effort to ensure there are more women on sets. Women have always been pitted against each other but were much stronger when we come together and its high time that happens. I feel this new decade will be all about the women, she says, with optimism.

Having spent 11 years in the industry, Samantha says if shes going to give her nod for a new project, she will need to be fully convinced that its the right script for her. If there isnt a challenge, Im not interested anymore. Its been 11 years now. People pay a lot of money to come to the theatre and for the theatrical experience. If Im not going to give them something that was better than my last, I shouldnt be working at all, she says, bluntly.



In an interview last year, Samantha had hinted that she may retire from the industry after a year or two. The actress, however, clarifies that shes not ready to hang up her boots just yet. I will always be connected to the film industry in some way or the other. I spent 11 years of my life doing this and its something that I happen to be good at, so Ill always be a part of making films, she says, signing off.


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